diff --git a/bootstrap/bootstrap.go b/bootstrap/bootstrap.go
index 3c20e09..fab89b4 100644
--- a/bootstrap/bootstrap.go
+++ b/bootstrap/bootstrap.go
@@ -33,6 +33,8 @@ type Generator struct {
 	StubsOnly  bool
 	LeaveTemps bool
 	NoFormat   bool
+
+	SimpleBytes bool
 }
 
 // writeStub outputs an initial stubs for marshalers/unmarshalers so that the package
@@ -120,6 +122,9 @@ func (g *Generator) writeMain() (path string, err error) {
 	if g.NoStdMarshalers {
 		fmt.Fprintln(f, "  g.NoStdMarshalers()")
 	}
+	if g.SimpleBytes {
+		fmt.Fprintln(f, "  g.SimpleBytes()")
+	}
 
 	sort.Strings(g.Types)
 	for _, v := range g.Types {
diff --git a/easyjson/main.go b/easyjson/main.go
index 1cd30bb..02d17f8 100644
--- a/easyjson/main.go
+++ b/easyjson/main.go
@@ -22,6 +22,7 @@ var lowerCamelCase = flag.Bool("lower_camel_case", false, "use lowerCamelCase na
 var noStdMarshalers = flag.Bool("no_std_marshalers", false, "don't generate MarshalJSON/UnmarshalJSON funcs")
 var omitEmpty = flag.Bool("omit_empty", false, "omit empty fields by default")
 var allStructs = flag.Bool("all", false, "generate marshaler/unmarshalers for all structs in a file")
+var simpleBytes = flag.Bool("byte", false, "use simple byte inseat base64 for slice of bytes")
 var leaveTemps = flag.Bool("leave_temps", false, "do not delete temporary files")
 var stubs = flag.Bool("stubs", false, "only generate stubs for marshaler/unmarshaler funcs")
 var noformat = flag.Bool("noformat", false, "do not run 'gofmt -w' on output file")
@@ -72,6 +73,7 @@ func generate(fname string) (err error) {
 		OutName:         outName,
 		StubsOnly:       *stubs,
 		NoFormat:        *noformat,
+		SimpleBytes:     *simpleBytes,
 	}
 
 	if err := g.Run(); err != nil {
diff --git a/gen/decoder.go b/gen/decoder.go
index 021933a..2d87794 100644
--- a/gen/decoder.go
+++ b/gen/decoder.go
@@ -51,7 +51,7 @@ var primitiveStringDecoders = map[reflect.Kind]string{
 }
 
 var customDecoders = map[string]string{
-	"json.Number":    "in.JsonNumber()",
+	"json.Number": "in.JsonNumber()",
 }
 
 // genTypeDecoder generates decoding code for the type t, but uses unmarshaler interface if implemented by t.
@@ -88,7 +88,7 @@ func (g *Generator) genTypeDecoder(t reflect.Type, out string, tags fieldTags, i
 func (g *Generator) genTypeDecoderNoCheck(t reflect.Type, out string, tags fieldTags, indent int) error {
 	ws := strings.Repeat("  ", indent)
 	// Check whether type is primitive, needs to be done after interface check.
-	if dec := customDecoders[t.String()]; dec != ""  {
+	if dec := customDecoders[t.String()]; dec != "" {
 		fmt.Fprintln(g.out, ws+out+" = "+dec)
 		return nil
 	} else if dec := primitiveStringDecoders[t.Kind()]; dec != "" && tags.asString {
@@ -109,7 +109,12 @@ func (g *Generator) genTypeDecoderNoCheck(t reflect.Type, out string, tags field
 			fmt.Fprintln(g.out, ws+"  in.Skip()")
 			fmt.Fprintln(g.out, ws+"  "+out+" = nil")
 			fmt.Fprintln(g.out, ws+"} else {")
-			fmt.Fprintln(g.out, ws+"  "+out+" = in.Bytes()")
+			if g.simpleBytes {
+				fmt.Fprintln(g.out, ws+"  "+out+" = []byte(in.String())")
+			} else {
+				fmt.Fprintln(g.out, ws+"  "+out+" = in.Bytes()")
+			}
+
 			fmt.Fprintln(g.out, ws+"}")
 
 		} else {
diff --git a/gen/encoder.go b/gen/encoder.go
index 48cba15..ce3ec31 100644
--- a/gen/encoder.go
+++ b/gen/encoder.go
@@ -128,7 +128,12 @@ func (g *Generator) genTypeEncoderNoCheck(t reflect.Type, in string, tags fieldT
 		vVar := g.uniqueVarName()
 
 		if t.Elem().Kind() == reflect.Uint8 {
-			fmt.Fprintln(g.out, ws+"out.Base64Bytes("+in+")")
+			if g.simpleBytes {
+				fmt.Fprintln(g.out, ws+"out.String(string("+in+"))")
+			} else {
+				fmt.Fprintln(g.out, ws+"out.Base64Bytes("+in+")")
+			}
+
 		} else {
 			if !assumeNonEmpty {
 				fmt.Fprintln(g.out, ws+"if "+in+" == nil && (out.Flags & jwriter.NilSliceAsEmpty) == 0 {")
@@ -157,7 +162,11 @@ func (g *Generator) genTypeEncoderNoCheck(t reflect.Type, in string, tags fieldT
 		iVar := g.uniqueVarName()
 
 		if t.Elem().Kind() == reflect.Uint8 {
-			fmt.Fprintln(g.out, ws+"out.Base64Bytes("+in+"[:])")
+			if g.simpleBytes {
+				fmt.Fprintln(g.out, ws+"out.String(string("+in+"[:]))")
+			} else {
+				fmt.Fprintln(g.out, ws+"out.Base64Bytes("+in+"[:])")
+			}
 		} else {
 			fmt.Fprintln(g.out, ws+"out.RawByte('[')")
 			fmt.Fprintln(g.out, ws+"for "+iVar+" := range "+in+" {")
diff --git a/gen/generator.go b/gen/generator.go
index eb0d70b..c83e03b 100644
--- a/gen/generator.go
+++ b/gen/generator.go
@@ -35,6 +35,7 @@ type Generator struct {
 
 	noStdMarshalers bool
 	omitEmpty       bool
+	simpleBytes     bool
 	fieldNamer      FieldNamer
 
 	// package path to local alias map for tracking imports
@@ -115,6 +116,11 @@ func (g *Generator) OmitEmpty() {
 	g.omitEmpty = true
 }
 
+// SimpleBytes triggers generate output bytes as slice byte
+func (g *Generator) SimpleBytes() {
+	g.simpleBytes = true
+}
+
 // addTypes requests to generate encoding/decoding funcs for the given type.
 func (g *Generator) addType(t reflect.Type) {
 	if g.typesSeen[t] {